Monami X Braun Releases Collaboration Package

“Experience the brand’s philosophy for yourself”

- Meeting between Monami that has concentrated on the essence of products with over 60 years' history and German brand Braun with 100 years' history

- Composition of Series 9 Shaver and Premium Ballpoint Pen... Strongly recommended as a gift with Family Month around the corner

- Collaborative exhibition at Monami Seongsu branch until May 14... Displaying the design philosophy and history of changes

Stationery company Monami announced on the 25th that it would release a collaboration package in partnership with German premium home appliance brand Braun and hold a collaborative exhibition at Monami Seongsu branch, a concept store, until the 14th of next month to celebrate the collaboration.

The Monami X Braun Special Collaboration Package is a limited collaboration product that was planned based on the philosophy of the two companies, “concentrating on the essence of products.”

This occasion is meaningful as it marks the meeting between Monami―a time-honored stationery company that has been well-received over more than 60 years with its simple signature design and practical products―and Braun, a company with 100 years' history and outstanding technology focusing on the essence of products.

The package is composed of Series 9 Shaver, the representative product of Braun, and 153 Premium Ballpoint Pen, the signature product of Monami. It is characterized by a 153 Ballpoint Pen in metal version that emphasizes luxury through the anodizing processing and black and gold, the main colors of Series 9 Shaver. Carved on the axis of the pen is the philosophy of Dieter Rams, the designer of Braun and world-renowned master of “Less but better" design.

In parallel with the release of the product, the collaborative exhibition is held at the concept store (Seoungsu branch). This exhibition consists of an art wall design that shows the design heritage of Dieter Rams, where you can see at a glance the early products of Braun presented by Dieter Rams and the changes in the brand’s design.

The exhibition showcasing his design philosophy will be open until May 14. Visitors who post a picture of the exhibition on social media can participate in the capsule-drawing event for free gifts.

The price of Monami X Braun Collaboration Package, which is recommended as a gift for Family Month, is KRW 661,000, and it is sold at a discounted price on Monami Mall, the official online shopping mall of Monami.

“This time, we partnered with Braun in celebrating Family Month by releasing a special package composed of must-have items for any man. We hope you will feel the design philosophy of the two companies and experience unique joy by visiting our collaborative exhibition as well,” an official of Monami said.